Author Index

A

  • Aali, Samad Analysis of Customer Engagement in Creating Value at Different Stages of the Relationship Life Cycle [Volume 11, Issue 1, 2019, Pages 105-124]
  • Aarabi, Seied Mohamad Developing a Management Model for R&D Strategic Alliances in Automotive Industry in Iran [Volume 11, Issue 1, 2019, Pages 25-44]
  • Abbasi, Abbas Theoretical Modeling of the Effect of Customers’ Green Skepticism on Green Purchase Behavior and Intension [Volume 11, Issue 4, 2019, Pages 825-849]
  • Abdolvand, Neda Developing a Business Model for Social Commerce in Tourism Industry in Iran. [Volume 11, Issue 4, 2019, Pages 895-918]
  • Abedi, Ehsan Investigating the Behavioral / Attitudinal Consequences of Internal Brand Management among Sales Personnel of Farmand Company [Volume 11, Issue 3, 2019, Pages 505-524]
  • Abooyee Ardakan, Mohammad Cognitive Neurological Investigation of Organizational Leaders’ Brain in the Strategic Thinking Activity: How to Design Cognitive Tasks for a Quantitative Electroencephalography (QEEG) Based Approach? [Volume 11, Issue 1, 2019, Pages 63-86]
  • Aghazadeh, Hashem Developing a Sales Model Based on Open Innovation in the Building Industry (Case Study: Iranian Atlas Construction Group) [Volume 11, Issue 2, 2019, Pages 221-240]
  • Aghazadeh, Hashem Explaining the Dimension of Competitive Intelligence through Utilizing Social Media Capabilities in Iran Non-Alcoholic Beverage Industry. [Volume 11, Issue 4, 2019, Pages 742-761]
  • Aghili, Seyed Vahid Selecting Media Mix in Advertising Campaigns: The Insurance Industry [Volume 11, Issue 4, 2019, Pages 762-781]
  • Akhavan, Maryam Identifying All the Types of Consumption Experiences and Their Impact on Perceptions of Prices [Volume 11, Issue 3, 2019, Pages 585-608]
  • Alambeigi, Amir Content Analysis of Business Cooperatives Theories Emphasizing Network Functions [Volume 11, Issue 1, 2019, Pages 3-24]
  • Alavi, Sayyed Moslem Investigating the Effect of Loyalty Plans on the Loyalty of Asia Insurance Customers Using the Salomon Four-Party Plan [Volume 11, Issue 2, 2019, Pages 259-276]
  • Alavi, Seyyed Babak The Effect of Character on Emotional-Social Competencies: A Survey on Management Students [Volume 11, Issue 2, 2019, Pages 375-402]
  • Aligholi, Mansoureh Identifying the Dimensions of Mindful Mindset as one of the Facets of Mindful Consumption [Volume 11, Issue 4, 2019, Pages 965-991]
  • Amini Khiabani, Gholamreza Value Creation for Marketing Capacities; Articulating Entrepreneurship Orientation and Market Orientation Interactions: The Mediating Role of Innovative Approach [Volume 11, Issue 1, 2019, Pages 87-104]
  • Asadi, Ali Content Analysis of Business Cooperatives Theories Emphasizing Network Functions [Volume 11, Issue 1, 2019, Pages 3-24]
  • Asgari, Nasser Introducing a Model of Meritocracy and Developing Competencies of Sales Managers in Distribution Industry [Volume 11, Issue 3, 2019, Pages 485-504]
  • Ashofteh, Iman Developing a Model of the Risks of International Strategic Alliances in Home Appliance Industry in Iran [Volume 11, Issue 3, 2019, Pages 543-564]
  • Aslanpour Alamdari, Neda Analysis of Customer Engagement in Creating Value at Different Stages of the Relationship Life Cycle [Volume 11, Issue 1, 2019, Pages 105-124]
  • Atashin, Shayan The Effectiveness of "Total Quality Management Practice" on "Innovation Performance" through "Organizational Learning Capability" in Bunkering Industry [Volume 11, Issue 2, 2019, Pages 403-414]
  • Azar, Adel Brand-Specific Transformational Leadership: Analysis of the Role of the Employee’s Brand-Building Behaviour on Brand Evangelism in Insurance Companies [Volume 11, Issue 1, 2019, Pages 141-162]
  • Azizi, Shahriyar Understanding the Essence of the Phenomenon of "Strategic Regret":A Phenomenological Study in the Field of Behavioral Strategy [Volume 11, Issue 2, 2019, Pages 277-298]

B

  • Bagheri, Abolfazl Identifying and Explaining Key Enabling Factors to Implement a Successful Strategic Alliance . [Volume 11, Issue 4, 2019, Pages 944-964]
  • Bagheri Rooch, Alireza Investigating the Effect of Planned Behavior Model Dimensions on the Intention of Local Food Purchase (Case: Honey Product) [Volume 11, Issue 2, 2019, Pages 415-436]
  • Bahrinizad, Manije Segmenting Consumers in Social Networks Based on Social Motivations of Engagement in Electronic Word of Mouth Relationships [Volume 11, Issue 1, 2019, Pages 201-218]
  • Bannazadeh, Mohammad Javad Investigating the Effectiveness of Business Portfolio Diversification Strategy on Financial Performance using Nonlinear Model in Parent Companies [Volume 11, Issue 2, 2019, Pages 437-456]
  • Behzadi, Maryam Investigating the Behavioral / Attitudinal Consequences of Internal Brand Management among Sales Personnel of Farmand Company [Volume 11, Issue 3, 2019, Pages 505-524]
  • Bordbar, Arefeh Developing a Business Model for Social Commerce in Tourism Industry in Iran. [Volume 11, Issue 4, 2019, Pages 895-918]

D

  • Danaeefard, Hasan Understanding the Essence of the Phenomenon of "Strategic Regret":A Phenomenological Study in the Field of Behavioral Strategy [Volume 11, Issue 2, 2019, Pages 277-298]
  • Dehghani Soltani, Mahdi Investigating Environmental Value and Green Image Supposed Effects on the Word of Mouth Advertising Tendency by Explaining Green Trust and Willingness to Pay Roles through the SOR Model Framework [Volume 11, Issue 4, 2019, Pages 804-824]
  • Delkhah, Jalil Explaining the Appropriate Marketing and Sales Strategies of Companies during the Recession (Case Study: FMCG Industry) [Volume 11, Issue 3, 2019, Pages 459-484]
  • Divandari, Ali Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM) [Volume 11, Issue 3, 2019, Pages 565-584]
  • Doustar, Mohammad Investigating the Moderating Role of Customer Knowledge Mobilization Resources in the Relationship between Customer Participation Capability and Service Firms Performance [Volume 11, Issue 4, 2019, Pages 919-943]

E

  • Ebrahimpour, Mostafa Investigating the Moderating Role of Customer Knowledge Mobilization Resources in the Relationship between Customer Participation Capability and Service Firms Performance [Volume 11, Issue 4, 2019, Pages 919-943]
  • Eidi, Fatemeh Modeling Gamification in Online Stores with an Interpretive Structural Approach [Volume 11, Issue 3, 2019, Pages 699-716]
  • Esfidani, Mohammad Rahim A Conceptual Model of Brand Talkability in Automobile Industry Based on Interpretive-structural Modelling Approach [Volume 11, Issue 2, 2019, Pages 299-318]
  • Esmaeilpour, Majid Segmenting Consumers in Social Networks Based on Social Motivations of Engagement in Electronic Word of Mouth Relationships [Volume 11, Issue 1, 2019, Pages 201-218]
  • Esmaeilpour, Reza Investigating The Effect of Green wash in Corporate Social Responsibility on Purchasing Intention for Green Products: The Mediating Effects of Green Satisfaction and Green Perceived Risk. [Volume 11, Issue 4, 2019, Pages 850-868]
  • Esmailpour, Hasan Identifying the Dimensions of Mindful Mindset as one of the Facets of Mindful Consumption [Volume 11, Issue 4, 2019, Pages 965-991]

F

  • Firoozi, Manijeh Understanding and Modeling Industrial Marketing Managers’ “Behavioral Distress” using Grounded Theory Approach [Volume 11, Issue 1, 2019, Pages 179-200]

G

  • Garabollagh, Hooshmand Bagheri Brand-Specific Transformational Leadership: Analysis of the Role of the Employee’s Brand-Building Behaviour on Brand Evangelism in Insurance Companies [Volume 11, Issue 1, 2019, Pages 141-162]
  • Ghaderiabed, Amirhosin Developing a Conceptual Model for Competitive Collaborative Strategy in Iran Telephone and Mobile Communications Sector: A Multi-case Study [Volume 11, Issue 3, 2019, Pages 525-542]
  • Ghaderi Kangavari, Sadegh Developing a Management Model for R&D Strategic Alliances in Automotive Industry in Iran [Volume 11, Issue 1, 2019, Pages 25-44]
  • Ghanbartehrani, Nasim Developing a Business Model for Social Commerce in Tourism Industry in Iran. [Volume 11, Issue 4, 2019, Pages 895-918]
  • Ghanbarzadeh Miyandehi, Reza Understanding the Essence of the Phenomenon of "Strategic Regret":A Phenomenological Study in the Field of Behavioral Strategy [Volume 11, Issue 2, 2019, Pages 277-298]
  • Gharibi, Moein Explaining the Dimension of Competitive Intelligence through Utilizing Social Media Capabilities in Iran Non-Alcoholic Beverage Industry. [Volume 11, Issue 4, 2019, Pages 742-761]
  • Ghazizadeh, Mostafa Investigating the Effectiveness of Social and Business Networks on the Performance of Small to Medium Firms in International Markets Considering the Mediating Role of Market Knowledge [Volume 11, Issue 4, 2019, Pages 869-894]
  • Ghodratabadi, Leila Effect of Top Managers’ Commitment, Knowledge Management and Organizational Learning on Customer Capital [Volume 11, Issue 2, 2019, Pages 357-374]
  • Ghodselahi, Ahmad Designing a Model for Competitive Advantage in Electronic Banking Applying Grounded Theory [Volume 11, Issue 1, 2019, Pages 45-62]
  • Gholimotlagh, Majid Educational Needs Analysis of Sellers Developing an Ethical Assessment Scale [Volume 11, Issue 1, 2019, Pages 163-178]
  • Gholipour, Arian Cognitive Neurological Investigation of Organizational Leaders’ Brain in the Strategic Thinking Activity: How to Design Cognitive Tasks for a Quantitative Electroencephalography (QEEG) Based Approach? [Volume 11, Issue 1, 2019, Pages 63-86]
  • Gholipour Soleimani, Ali The Impact of IT-Based Lifestyle on the Avoidance of Internet Advertising through Explaining the Moderating Role of Negative Experience and Advertisement Congestion [Volume 11, Issue 2, 2019, Pages 341-356]
  • Ghorbanian Gazafroudi, Mohammad Sadegh Identifying the Dimensions of Mindful Mindset as one of the Facets of Mindful Consumption [Volume 11, Issue 4, 2019, Pages 965-991]

H

  • Haghighi, Mohammad Developing a Loyalty Model Based on the Customers’ Experience in Hotel Industry Using Grounded Theory Strategy [Volume 11, Issue 1, 2019, Pages 125-140]
  • Haghighi, Mohammad Explaining the Dimension of Competitive Intelligence through Utilizing Social Media Capabilities in Iran Non-Alcoholic Beverage Industry. [Volume 11, Issue 4, 2019, Pages 742-761]
  • Haghighi kaffash, Mehdi Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM) [Volume 11, Issue 3, 2019, Pages 565-584]
  • Haghighinasab, Manijeh Effect of Top Managers’ Commitment, Knowledge Management and Organizational Learning on Customer Capital [Volume 11, Issue 2, 2019, Pages 357-374]
  • Hajipour, Bahman Understanding the Essence of the Phenomenon of "Strategic Regret":A Phenomenological Study in the Field of Behavioral Strategy [Volume 11, Issue 2, 2019, Pages 277-298]
  • Hakimi, Hajar Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM) [Volume 11, Issue 3, 2019, Pages 565-584]
  • Hamidizadeh, Mohammad reza Identifying All the Types of Consumption Experiences and Their Impact on Perceptions of Prices [Volume 11, Issue 3, 2019, Pages 585-608]
  • Hasangholipour Yasori, Tahmours Selecting Media Mix in Advertising Campaigns: The Insurance Industry [Volume 11, Issue 4, 2019, Pages 762-781]
  • Hasangholipour Yasouri, Tahmoures Developing a Sales Model Based on Open Innovation in the Building Industry (Case Study: Iranian Atlas Construction Group) [Volume 11, Issue 2, 2019, Pages 221-240]
  • Hashemi, Seyed Mahmoud Investigating the Behavioral / Attitudinal Consequences of Internal Brand Management among Sales Personnel of Farmand Company [Volume 11, Issue 3, 2019, Pages 505-524]
  • Heidari, Ali Developing a Conceptual Model for Competitive Collaborative Strategy in Iran Telephone and Mobile Communications Sector: A Multi-case Study [Volume 11, Issue 3, 2019, Pages 525-542]
  • Heidari, Ali Developing a Management Model for R&D Strategic Alliances in Automotive Industry in Iran [Volume 11, Issue 1, 2019, Pages 25-44]
  • Heidarzadeh Hanzaee, Kambiz A Phenomenological Look to the Meaning of the Lived Experience of Confusion in Product Selection [Volume 11, Issue 3, 2019, Pages 609-630]
  • Hendijani, Rosa The Effect of Character on Emotional-Social Competencies: A Survey on Management Students [Volume 11, Issue 2, 2019, Pages 375-402]
  • Hosnavi, Reza Identifying and Explaining Key Enabling Factors to Implement a Successful Strategic Alliance . [Volume 11, Issue 4, 2019, Pages 944-964]
  • Hosseinzadeh, Mahnaz Desgining a Framework for Acquisition of Competitive Intelligence 0.2 Using Best Worst Method (BWM) [Volume 11, Issue 3, 2019, Pages 651-676]

I

  • Ibrahimi, Abdulhamid Analysis of Customer Engagement in Creating Value at Different Stages of the Relationship Life Cycle [Volume 11, Issue 1, 2019, Pages 105-124]
  • Izadi, Hamid Segmenting Consumers in Social Networks Based on Social Motivations of Engagement in Electronic Word of Mouth Relationships [Volume 11, Issue 1, 2019, Pages 201-218]

J

  • Jalalat, Shabnam The Impact of IT-Based Lifestyle on the Avoidance of Internet Advertising through Explaining the Moderating Role of Negative Experience and Advertisement Congestion [Volume 11, Issue 2, 2019, Pages 341-356]
  • Jalalniya, Raheleh Modeling Gamification in Online Stores with an Interpretive Structural Approach [Volume 11, Issue 3, 2019, Pages 699-716]
  • Jami Pour, Mona Desgining a Framework for Acquisition of Competitive Intelligence 0.2 Using Best Worst Method (BWM) [Volume 11, Issue 3, 2019, Pages 651-676]
  • Javadipour, Ahmad Selecting Media Mix in Advertising Campaigns: The Insurance Industry [Volume 11, Issue 4, 2019, Pages 762-781]

K

  • Kalantari, Khalil Content Analysis of Business Cooperatives Theories Emphasizing Network Functions [Volume 11, Issue 1, 2019, Pages 3-24]
  • Kamareh, Mahmoud Developing a Conceptual Model for Competitive Collaborative Strategy in Iran Telephone and Mobile Communications Sector: A Multi-case Study [Volume 11, Issue 3, 2019, Pages 525-542]
  • Kazemi, Ahmad Identifying All the Types of Consumption Experiences and Their Impact on Perceptions of Prices [Volume 11, Issue 3, 2019, Pages 585-608]
  • Kazemi, Moein Theoretical Modeling of the Effect of Customers’ Green Skepticism on Green Purchase Behavior and Intension [Volume 11, Issue 4, 2019, Pages 825-849]
  • Keimasi, Masoud Designing a Model for Competitive Advantage in Electronic Banking Applying Grounded Theory [Volume 11, Issue 1, 2019, Pages 45-62]
  • Keimasi, Masoud Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM) [Volume 11, Issue 3, 2019, Pages 565-584]
  • Khalifeh, Mojtaba Theoretical Modeling of the Effect of Customers’ Green Skepticism on Green Purchase Behavior and Intension [Volume 11, Issue 4, 2019, Pages 825-849]
  • Khanlari, Amir Identification and Classification of Innovative Applications of Internet of Things in Digital Marketing [Volume 11, Issue 4, 2019, Pages 719-741]
  • Khansari, Yahya Value Creation for Marketing Capacities; Articulating Entrepreneurship Orientation and Market Orientation Interactions: The Mediating Role of Innovative Approach [Volume 11, Issue 1, 2019, Pages 87-104]
  • Khashei, Vahid Developing a Model of the Risks of International Strategic Alliances in Home Appliance Industry in Iran [Volume 11, Issue 3, 2019, Pages 543-564]
  • Khashei Varnamkhasti, Vahid Evidence-Based Strategic Decision Making Modeling in the Insurance Industry based on Grounded Theory. [Volume 11, Issue 4, 2019, Pages 782-803]
  • Khazaei, Sajjad Investigating the Effectiveness of Business Portfolio Diversification Strategy on Financial Performance using Nonlinear Model in Parent Companies [Volume 11, Issue 2, 2019, Pages 437-456]
  • Kheiri, Bahram Identifying the Dimensions of Mindful Mindset as one of the Facets of Mindful Consumption [Volume 11, Issue 4, 2019, Pages 965-991]
  • Khodadad Hosseini, Seyed Hamid Explaining the Dimension of Competitive Intelligence through Utilizing Social Media Capabilities in Iran Non-Alcoholic Beverage Industry. [Volume 11, Issue 4, 2019, Pages 742-761]

L

  • Labafi, Somayeh Identifying the Features of the Female-related Content Marketing System in the Creative Industries [Volume 11, Issue 2, 2019, Pages 319-340]
  • Latifi, MohammadMehdi Developing a Sales Model Based on Open Innovation in the Building Industry (Case Study: Iranian Atlas Construction Group) [Volume 11, Issue 2, 2019, Pages 221-240]
  • Lavaei Adaryani, Rasool Content Analysis of Business Cooperatives Theories Emphasizing Network Functions [Volume 11, Issue 1, 2019, Pages 3-24]

M

  • Mahmoudi Maymand, Mohammad Developin a Model for Marketing Intelligence of Internal Automotive Industry [Volume 11, Issue 3, 2019, Pages 677-698]
  • Maleki Minbashrazgah, Morteza Value Creation for Marketing Capacities; Articulating Entrepreneurship Orientation and Market Orientation Interactions: The Mediating Role of Innovative Approach [Volume 11, Issue 1, 2019, Pages 87-104]
  • Mansourian, Yazdan A Phenomenological Look to the Meaning of the Lived Experience of Confusion in Product Selection [Volume 11, Issue 3, 2019, Pages 609-630]
  • Mashayekhi, Alinaghi The Effect of Character on Emotional-Social Competencies: A Survey on Management Students [Volume 11, Issue 2, 2019, Pages 375-402]
  • Mashayekhnia, ALI A Conceptual Model of Brand Talkability in Automobile Industry Based on Interpretive-structural Modelling Approach [Volume 11, Issue 2, 2019, Pages 299-318]
  • Mehrnosh, Mina Developing a Sales Model Based on Open Innovation in the Building Industry (Case Study: Iranian Atlas Construction Group) [Volume 11, Issue 2, 2019, Pages 221-240]
  • Menati, Nahid Measurement of the Factors Affecting the Tendency of Iranian Consumers to Buy and Consume Iranian Goods [Volume 11, Issue 2, 2019, Pages 241-258]
  • Mira, Seyyed Abolghasem Developing a Loyalty Model Based on the Customers’ Experience in Hotel Industry Using Grounded Theory Strategy [Volume 11, Issue 1, 2019, Pages 125-140]
  • Mirbagheri, Fateme Identification and Classification of Innovative Applications of Internet of Things in Digital Marketing [Volume 11, Issue 4, 2019, Pages 719-741]
  • Mirvahedi, Saeed Investigation of Entrepreneurs’ Decision-making Logic While Entering Foreign Markets Based on Effectuation and Causation [Volume 11, Issue 4, 2019, Pages 992-1013]
  • Mobasher Amini, Ramezanali Investigating The Effect of Green wash in Corporate Social Responsibility on Purchasing Intention for Green Products: The Mediating Effects of Green Satisfaction and Green Perceived Risk. [Volume 11, Issue 4, 2019, Pages 850-868]
  • Mohaghar, Ali The Effectiveness of "Total Quality Management Practice" on "Innovation Performance" through "Organizational Learning Capability" in Bunkering Industry [Volume 11, Issue 2, 2019, Pages 403-414]
  • Mohaimani, Marjan A Phenomenological Look to the Meaning of the Lived Experience of Confusion in Product Selection [Volume 11, Issue 3, 2019, Pages 609-630]
  • Mohamadi, Ali Investigating the Effect of Loyalty Plans on the Loyalty of Asia Insurance Customers Using the Salomon Four-Party Plan [Volume 11, Issue 2, 2019, Pages 259-276]
  • Mohammadian, Ayoub Identification and Classification of Innovative Applications of Internet of Things in Digital Marketing [Volume 11, Issue 4, 2019, Pages 719-741]
  • Mohammad Shafiee, Majid Surveying of Criteria for Purchasing Television Set and Recognizing Customers' Decision Making Styles in Isfahen [Volume 11, Issue 3, 2019, Pages 631-650]
  • Mohebimanesh, Omid Identifying and Explaining Key Enabling Factors to Implement a Successful Strategic Alliance . [Volume 11, Issue 4, 2019, Pages 944-964]

N

  • Nazari, Mohammad Ali Cognitive Neurological Investigation of Organizational Leaders’ Brain in the Strategic Thinking Activity: How to Design Cognitive Tasks for a Quantitative Electroencephalography (QEEG) Based Approach? [Volume 11, Issue 1, 2019, Pages 63-86]
  • Nazari, Mohsen Developing a Conceptual Model for Competitive Collaborative Strategy in Iran Telephone and Mobile Communications Sector: A Multi-case Study [Volume 11, Issue 3, 2019, Pages 525-542]
  • Nazari, Mohsen Designing a Model for Competitive Advantage in Electronic Banking Applying Grounded Theory [Volume 11, Issue 1, 2019, Pages 45-62]

P

  • Pira, Davoud Investigation of Entrepreneurs’ Decision-making Logic While Entering Foreign Markets Based on Effectuation and Causation [Volume 11, Issue 4, 2019, Pages 992-1013]
  • Pourmourdini, Alahe Investigating the Effect of Loyalty Plans on the Loyalty of Asia Insurance Customers Using the Salomon Four-Party Plan [Volume 11, Issue 2, 2019, Pages 259-276]

R

  • Rahimi Baghmalek, Jahanbakhsh Developing a Loyalty Model Based on the Customers’ Experience in Hotel Industry Using Grounded Theory Strategy [Volume 11, Issue 1, 2019, Pages 125-140]
  • Rahmati, Elham Desgining a Framework for Acquisition of Competitive Intelligence 0.2 Using Best Worst Method (BWM) [Volume 11, Issue 3, 2019, Pages 651-676]
  • Rajaee Harandi, Saeedeh Developing a Business Model for Social Commerce in Tourism Industry in Iran. [Volume 11, Issue 4, 2019, Pages 895-918]
  • Ramezani, Sara Investigating Environmental Value and Green Image Supposed Effects on the Word of Mouth Advertising Tendency by Explaining Green Trust and Willingness to Pay Roles through the SOR Model Framework [Volume 11, Issue 4, 2019, Pages 804-824]
  • Rastgar, Abbasli Brand-Specific Transformational Leadership: Analysis of the Role of the Employee’s Brand-Building Behaviour on Brand Evangelism in Insurance Companies [Volume 11, Issue 1, 2019, Pages 141-162]
  • Roshandel Arbatani, Taher Selecting Media Mix in Advertising Campaigns: The Insurance Industry [Volume 11, Issue 4, 2019, Pages 762-781]

S

  • Sabour Abvani, Elham Sadat Evidence-Based Strategic Decision Making Modeling in the Insurance Industry based on Grounded Theory. [Volume 11, Issue 4, 2019, Pages 782-803]
  • Saeida Ardakani, Saeid Measurement of the Factors Affecting the Tendency of Iranian Consumers to Buy and Consume Iranian Goods [Volume 11, Issue 2, 2019, Pages 241-258]
  • Samizadeh, Mehdi Theoretical Modeling of the Effect of Customers’ Green Skepticism on Green Purchase Behavior and Intension [Volume 11, Issue 4, 2019, Pages 825-849]
  • Sanayei, Ali Surveying of Criteria for Purchasing Television Set and Recognizing Customers' Decision Making Styles in Isfahen [Volume 11, Issue 3, 2019, Pages 631-650]
  • Saneian, Zahra Measurement of the Factors Affecting the Tendency of Iranian Consumers to Buy and Consume Iranian Goods [Volume 11, Issue 2, 2019, Pages 241-258]
  • Shafi, Shokoufe Effect of Top Managers’ Commitment, Knowledge Management and Organizational Learning on Customer Capital [Volume 11, Issue 2, 2019, Pages 357-374]
  • Shafiee, Maysam Understanding and Modeling Industrial Marketing Managers’ “Behavioral Distress” using Grounded Theory Approach [Volume 11, Issue 1, 2019, Pages 179-200]
  • Shah Hoseini, Mohamad Ali Developing a Management Model for R&D Strategic Alliances in Automotive Industry in Iran [Volume 11, Issue 1, 2019, Pages 25-44]
  • Shahtahmasbi, Esmaeil Investigating the Effect of Planned Behavior Model Dimensions on the Intention of Local Food Purchase (Case: Honey Product) [Volume 11, Issue 2, 2019, Pages 415-436]
  • Sharifi, Seyed Mehdi Identifying the Features of the Female-related Content Marketing System in the Creative Industries [Volume 11, Issue 2, 2019, Pages 319-340]
  • Shirzad, Mansour Cognitive Neurological Investigation of Organizational Leaders’ Brain in the Strategic Thinking Activity: How to Design Cognitive Tasks for a Quantitative Electroencephalography (QEEG) Based Approach? [Volume 11, Issue 1, 2019, Pages 63-86]
  • Shoul, Abbas Investigating Environmental Value and Green Image Supposed Effects on the Word of Mouth Advertising Tendency by Explaining Green Trust and Willingness to Pay Roles through the SOR Model Framework [Volume 11, Issue 4, 2019, Pages 804-824]
  • Soleimani, Sam Developing a Sales Model Based on Open Innovation in the Building Industry (Case Study: Iranian Atlas Construction Group) [Volume 11, Issue 2, 2019, Pages 221-240]

T

  • Taheri, Ghazale Desgining a Framework for Acquisition of Competitive Intelligence 0.2 Using Best Worst Method (BWM) [Volume 11, Issue 3, 2019, Pages 651-676]
  • Tavakoli, Gholamreza Identifying and Explaining Key Enabling Factors to Implement a Successful Strategic Alliance . [Volume 11, Issue 4, 2019, Pages 944-964]

V

  • Varasteh, Hamed Explaining the Appropriate Marketing and Sales Strategies of Companies during the Recession (Case Study: FMCG Industry) [Volume 11, Issue 3, 2019, Pages 459-484]
  • Vares, Seyed Hamed Investigating the Effectiveness of Business Portfolio Diversification Strategy on Financial Performance using Nonlinear Model in Parent Companies [Volume 11, Issue 2, 2019, Pages 437-456]
  • Veshkaei Nejad, Seyedeh Sadaf Investigating the Moderating Role of Customer Knowledge Mobilization Resources in the Relationship between Customer Participation Capability and Service Firms Performance [Volume 11, Issue 4, 2019, Pages 919-943]

Y

  • Yadegari, Mohamad Hasan Identifying the Features of the Female-related Content Marketing System in the Creative Industries [Volume 11, Issue 2, 2019, Pages 319-340]
  • Yavarifar, Babak Developin a Model for Marketing Intelligence of Internal Automotive Industry [Volume 11, Issue 3, 2019, Pages 677-698]
  • Yazdani, Hamid Reza Explaining the Appropriate Marketing and Sales Strategies of Companies during the Recession (Case Study: FMCG Industry) [Volume 11, Issue 3, 2019, Pages 459-484]
  • Yousefi, Mohammad Investigating the Effectiveness of Social and Business Networks on the Performance of Small to Medium Firms in International Markets Considering the Mediating Role of Market Knowledge [Volume 11, Issue 4, 2019, Pages 869-894]

Z

  • Zareian, Mohammad Understanding and Modeling Industrial Marketing Managers’ “Behavioral Distress” using Grounded Theory Approach [Volume 11, Issue 1, 2019, Pages 179-200]
  • Zarei Matin, Hasan Understanding and Modeling Industrial Marketing Managers’ “Behavioral Distress” using Grounded Theory Approach [Volume 11, Issue 1, 2019, Pages 179-200]